We can't quite wrap our heads around what exactly an NFT is... but the band today released When You See Yourself in the form of a non-fungible token. The token will apparently "unlock" special perks like limited-edition vinyl and front row seats to future concerts. The tokens contain "smart contracts and intelligence within the tokens..." and "use blockchain technology to bring value back to music and better direct-to-fan relationships," Rolling Stone sorta helpfully reports.
More Channels From Rock band Kings of Leon release album as a "non-fungible token"
-Advertisement-